We’ve just started working with Electric Fencing Direct, one of the country’s leading online suppliers of electric fencing and related products. Their current site and e-commerce system is over five years old and ripe for an overhaul, kicking it off by leveraging our extensive e-commerce development experience.
It’s a fairly competitive market and we will deliver a site that will differentiate it from their competitors so that their customers will know why it’s compelling, valuable and better than the rest. UBIshop, our own bespoke e-commerce system is pretty comprehensive and will deliver the following:
- a suite of browsing and searching tools that will provide rich, detailed information about EFD’s products and services. Customers should be able to find the items they were looking for and the ones they didn’t realise they needed through as many avenues as possible.
- a strong focus on accessibility as it’s important the site is accessible to as many people as possible.
- search engine optimisation tools built in at every stage of the process.
- every page will include clear links to privacy, security, shipping, handling and return policies as well as frequently asked questions. We believe nothing turns a customer off more than hidden charges or misleading information.
- customers will be able to collect items in one place and check out quickly, with the minimum amount of distraction.
Does your e-commerce system deliver all of this successfully? It it doesn’t then contact us.